You have so many ideas. You’re full of creativity and ready to apply it to any material you come across.
You paint for the pleasure, you paint commissioned work, you make jewelry, you snap photos, and you teach. You know who you are. You’re going 90 miles an hour in every direction with your hair on fire.
People say you should focus – pick one thing and get on with it.
There’s that “s” word again: should. Beware of this word. I’ve been guilty of using it a lot myself, but I’m becoming increasingly aware of how dangerous it is.
The only thing you should do is to be in integrity with your goals, your purpose, and your vision. How this manifests itself in your life is a delicate negotiation between you and the Universe.
There is, however, a reasonable argument to be made for concentrating your creative energy in one area.
The Case for Focusing Your Art
When your work is moving in multiple directions simultaneously, at least four problems arise.
Newsflash! You’re just getting started.
Whether you think this is good news or bad news depends on your disposition.
Some people feel fulfilled and complete every day. I envy them.
I want more. Not more “stuff,” but more out of life. More experiences, more love, more friends, more cats. (Only kidding about that last one!)
I know it’s not fashionable these days to want more. They say I should be content where I am and live in the moment. Can’t I want more and appreciate the present?
Ta da! We did it!
We have a new look at Art Biz Coach, and I’m using today’s post to give you the inside scoop on how all of the pieces came together.
Back in January, I asked if your brand was missing you because I had concluded, with the help of my mastermind buddies, that my personality was a little absent from the Art Biz Coach brand, especially in the visual manifestation of Art Biz Coach.
So I hired Rachel Dunham of Brand Therapy to work some magic on me. We’ve been working on this for more than two months.
The First Steps to a New Brand
I didn’t pay Rachel $75 to come up with a quick logo. I wanted a much deeper process for a more profound transformation.
When someone asks something of you, there are a couple of ways you can respond: Yes or No.
When you say yes to everything, you are probably saying no to yourself and many of your art goals. You are saying that what someone is asking or offering is more important than your agenda.
You can’t even do everything that’s on your list right now, so how do you ensure that your art business remains a priority when so many people are asking for your time?
I am not immune to unproductive days, and I’ve had more than my fair share of them recently.
In order to get back on track, I’ve regrouped and, with the help of a coach, reminded myself of these principles. They really work – when you do them.
Start The Day With 3 Intentional Steps
I swear by the importance of these first three steps. When I don’t do them, I am significantly more overwhelmed and stressed out. Doing them brings peace of mind and helps me start my day on my terms rather than diving in and responding to everything being pushed at me.
There’s too much art hiding in studios, basements, and garages.
If you have a problem with overflowing inventory, especially a lot of earlier art that you aren’t excited about showing, how about finding new homes for that work? At the same time, you’ll create room for new art, support a good cause, and earn income.
Organize a Fundraiser
Yep, I’m talking about a fundraiser.
Now before you cut me off because you think I’m going to tell you to donate your art, hang tight. Just the opposite is true because you’re going to make money on this fundraiser.
There must be a cause that is close to your heart: animals, the environment, education, an art center. Pick one and ask a nonprofit organization to partner with you.
This partnership is key because the organization should have a solid list