http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html for the Business of Being an Artist Fri, 10 Feb 2012 01:18:13 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html/comment-page-1#comment-15888 advertising postcards Tue, 05 Jan 2010 05:49:35 +0000 http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html#comment-15888 advertising postcards can be a powerful promotional technique once you've done it right. You don't just print without considering the contents on it. Whatever printed on the postcards should be interesting to capture the attention of the prospects. advertising postcards can be a powerful promotional technique once you’ve done it right. You don’t just print without considering the contents on it. Whatever printed on the postcards should be interesting to capture the attention of the prospects.

]]> http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html/comment-page-1#comment-2150 deborah ridgley Thu, 12 Jan 2006 17:47:46 +0000 http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html#comment-2150 Someone once told me, for every 100 postcards you send out, 10 of those will be interested in your product or service and maybe one of those 10 may become a client. So if you put those stats in perspective when you mail out postcards, you can get a feel for what they will or will not do for your business. Have you heard this or am I way off base??? Someone once told me, for every 100 postcards you send out, 10 of those will be interested in your product or service and maybe one of those 10 may become a client. So if you put those stats in perspective when you mail out postcards, you can get a feel for what they will or will not do for your business. Have you heard this or am I way off base???

]]> http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html/comment-page-1#comment-2149 Sari Grove Sun, 08 Jan 2006 20:10:10 +0000 http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html#comment-2149 Ten years ago I sent a really long handwritten letter to The National Gallery of Canada, specifically to the head of the Contemporary Art department...Maybe six slides of my work and of my husband's...I received a lovely handwritten letter back from the assistant to the head...The letter was simple and complimentary & I felt like Wilbur the pig in Charlotte's web when Charlotte the spider starts defending him...still do when I think about it... Ten years ago I sent a really long handwritten letter to The National Gallery of Canada, specifically to the head of the Contemporary Art department…Maybe six slides of my work and of my husband’s…I received a lovely handwritten letter back from the assistant to the head…The letter was simple and complimentary & I felt like Wilbur the pig in Charlotte’s web when Charlotte the spider starts defending him…still do when I think about it…

]]> http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html/comment-page-1#comment-2148 Terri West Sun, 08 Jan 2006 17:05:22 +0000 http://www.artbizblog.com/2006/01/are-postcards-still-effective-for-art-marketing.html#comment-2148 I think they are a great idea- I would not give that returned card a second thought. If I called the place to try to still get contacts - I would certainly try to find out who sorts and answers mail and NOT speak to them... ;) I usually use postcards to advertise shows or new art. But definitely if you want more positive results you have to go the extra mile with calls, invitations etc... I think they are a great idea- I would not give that returned card a second thought. If I called the place to try to still get contacts – I would certainly try to find out who sorts and answers mail and NOT speak to them… I usually use postcards to advertise shows or new art. But definitely if you want more positive results you have to go the extra mile with calls, invitations etc…

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