In the class, Bruce covers:
- The difference between wholesale,
retail, and consignment.
- Why you must commit to three large
trade shows if you want to make it in the wholesale business.
- What not to say when you greet a buyer at a trade show.
- Common mistakes to avoid at all costs.
- How to make your display stand out in
a sea of other artists.
- Why branded packaging is critical and
how to use it to your advantage.
- What specials and promotions can do
Selling to the Wholesale Market ($9.95, MP3 file)
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