Here are some current/recent/updated thoughts on pricing fine art. Am anxious to hear if you have other experiences or insight.
- You have one price for your art and one price only–regardless of where you sell it (from your studio, at a gallery, to a designer).
- Always give your galleries the retail price and expect it to be offered at that price. Any discounts the gallery might allow should be in your contract. See SNAG’s Professional Guidelines for consignment agreements.
- If a designer asks for a discount, offer her 20% that she can pass along to the client. If she has a showroom, you can work out a consignment agreement. But do not give her the wholesale price. Designers are used to buying stuff wholesale, but fine art is not a wholesaling business.
- When you just give a wholesale price, you are allowing the other person to sell at any price they choose. You are giving away your power to control your prices.
Check out the blog category Art Pricing.