Waiting to be discovered?
Holding out for the perfect gallery?
Refusing to “sell out” (whatever that means)?
Snap out of it! Your art is begging you to get it out of the studio and show it to the world.
I’m writing today’s post from the coffee shop at Barnes & Noble. Across from where I’m sitting are 9 competent paintings next to the open fridge filled with FIJI Water and Jones Soda bottles. The works are mostly hung on long, dark, horizontal lines (hanging mechanisms) that are distracting. The paintings are of various sizes and are hung haphazardly. On each frame is a yellow Post-It note with a number. A single sheet of paper with a red border announces the artist’s name and work and is thumbtacked to the wall. It is far from an ideal exhibit, but at least the paintings aren’t sitting in a corner of the artist’s studio!
Your work isn’t doing you any good stuck in your studio. While you’re waiting for the ideal opportunity, your art is aging. As it ages, so do you. Your ideas get stale because you’re not sharing your art and getting feedback. You’re not growing.
Here are five suggestions to get your art out of the studio right now.
1. Ask a friend with a great house to host an art show and sale for you and two other friends. Home art sales are becoming increasingly popular for all kinds of artists.
2. Hang your art in a restaurant, bookstore or library. Don’t put your work in harm’s way or in a terrible location, but don’t be too picky either. As long as the work is safe, accessible and in a reasonably well-lighted area, you’re in business.
3. Ask your doctor, dentist, or hairdresser if they’d like to display your work for two months. “Train” their staff about your art, leave a price list, and put out plenty of business cards. Don’t be surprised if they become attached to the work.
If you make functional art (jewelry, pottery, etc.), ask your service professional if they’d like to throw a party for their staff and friends–right there in the office.
4. Arrange to show your art in a bank, building lobby, or a vacant storefront. Request a date for an opening reception.
5. Invite people over. Yes, I know this goes against my desire that you get your art out of the studio. But if you can’t get it out, at least you can open your door to potential buyers.
FINAL WORD: Your art needs to be shared. Get it out of the studio and in front of people rather than waiting for the perfect situation.
How to Curate and Install Your Art Exhibit Like a Pro–an audio program and e-book
The podcast is an audio version of this content.