Comments on: The Cost of Social Media Marketing (+Giveaway!)

By: Ed Martin

Ed Martin — Wed, 04 Nov 2009 00:02:40 +0000

The Internet Archive http://www.archive.org/index.php has a lot of art, music, and audio that you can use royalty-free. I’ve just started going through it,but some of the things there are amazing.

By: Social Nettiquette « The Art of the Business

Social Nettiquette « The Art of the Business — Fri, 25 Sep 2009 15:34:40 +0000

[...] Social Nettiquette September 25, 2009 Filed under: Business relationships, Marketing with Facebook, social media — Rebecca Coleman @ 7:34 am Tags: ettiquette, facebook Last week, I did a guest post on The Art Biz Blog. Alyson Stanfield has a very successful blog that, like mine, focuses on the business of being an artist, although hers is more geared towards visual artists, while my specialty is theatre. You can read my guest post here. [...]

By: Nicolette Tallmadge

Nicolette Tallmadge — Tue, 22 Sep 2009 17:00:35 +0000

@Libby Mijanovich
If you’re going to set your video to a tune, be careful with using copyrighted music…especially if you’re going to post your video to a video sharing site like YouTube. It’s possible to get your video pulled if it contains copyrighted material that you don’t have the license to. Podcast safe or royalty free music is safe bet. Or if you have a musician friend, ask if you can use a clip of their music and give them credit in the video. And it’s also a great idea to post your video on video sharing sites other than YouTube. Viddler, Vimeo, Blip.tv, Daily Motion, and of course Facebook are great places to look at.

By: Libby Mijanovich

Libby Mijanovich — Tue, 22 Sep 2009 16:34:15 +0000

Use time lapse photography to create videos of the process of creating art.

My artwork takes hours and hours to create and recently a photographer suggested using timelapse. He has done it to document photoshoots. The end result is a short video clip made with thousands of individual photos. You can cover a tremendous amount of process time in a short amount of real time video. Very entertaining.

It takes a little bit of time to get all the technical bits initially set up to get your camera to talk to your computer correctly, but it is worth the effort. I haven’t gotten a finished video yet, but the process is great fun to see my work magically come together in seconds is a hoot!

I’d suggest finding someone who has already done it to give you help with the initial set up. After that it’s pretty straightforward. And don’t forget to set the whole thing to your favorite tune! Any suggestions?

By: Lucinda Henry

Lucinda Henry — Sat, 19 Sep 2009 14:28:06 +0000

Oh… one more. When you create a domain and build a website and blog. Use that domain name as part of your email. It’s more professional if your email matches your website domain. It’s unprofessional to see bob@aol.com

By: Lucinda Henry

Lucinda Henry — Sat, 19 Sep 2009 14:25:48 +0000

Be authentic. People will know when you aren’t authentic with your voice.

Build a planning calendar of topics/post ideas for your social media. Have topics pre-selected so you’ll stick to your schedule and you’ll have less writer’s block.

Have someone periodically audit your blog or fan pages and give you honest feedback. This is best when you can find a stranger or someone who’s never visited your site, blog or fan page before. Tweet out and ask for a stranger in your area. Buy them a cup of coffee and have them browse your blog. Have an up-front contract with them that you hope to have 90 min. of their time and you’ll buy them coffee, tea or a meal. Have a list of questions ready about their experience. Be open. Don’t cut them off, let them express what they truly felt. You’ll have a great time, you’ll meet a new person, you’ll have objective feedback in the end – and possibly a new friend or fan.

By: Marilyn Sholin

Marilyn Sholin — Sat, 19 Sep 2009 12:34:58 +0000

The single most powerful time saver I use is http://www.tweetlater.com now also known as http://www.socialoomph.com (big mistake changing their name!)..either one will get you there. I only use the FREE components and it’s power is fantastic for Twitter. Set up your twitter accounts and if you have multiple accounts you can see all replies at once, respond to them and best, set up your future tweets for a month or longer if you want by time. You can even save DRAFTS to be used again. So if you have a great link and may want to tweet it a month later, save as draft and after a month when you have many new friends, tweet it again. It does so much to save me a lot of time.
I still real time tweet but that on other subjects and different level. The ability to get the weeks best links and comments going in a timely way across multiple accounts is a huge timesaver.

By: Tina Mammoser

Tina Mammoser — Sat, 19 Sep 2009 09:27:29 +0000

“videotape”? heehee. But seriously, I must do this again. People do seem to really enjoy watching painting videos.

I’d add podcasting as a possible things too – I stopped doing mine but it was very popular. Funny how just listening to a visual artist seems to grab people’s attention.

By: jennifer ressmann

jennifer ressmann — Sat, 19 Sep 2009 00:17:30 +0000

Ah, yes, working in the time to wear all the many hats of a business person not to mention an artist is tough – and then fitting in the time to socialize is my weakness (on and off-line). I am just getting started with my blog and website and something I heard on a podcast recently has helped, and I think Alyson has mentioned it – when you have a block of time sit down and write a bunch of blog post for later – schedule them or come back and finish as you can squeeze it in or when you think of more to say on the subject.

My life usually produces slots of time I can use for this purpose one week and then my next week is so packed I can barely fit in eating. After this I’m sitting down to do just that – write in my blog some (I’m done eating).

By: Michael Lynn Adams

Michael Lynn Adams — Fri, 18 Sep 2009 21:36:14 +0000

Planning is important. You cannot start blogging, twittering, building a Facebook network, etc. it all at one time. Nor should you.

Have a plan before you start to determine your priorities. For example, if you plan to drive traffic to your blog in order to build an audience, building a solid blog and getting use to the time needed to maintain it should be your priority.

Once accustomed to the demands of blogging you might do Twitter next. With your tweets you can drive traffic to your blog.

Next Facebook – my favorite. Now that you have a blog and are twittering there are ways to post the blog and tweets directly to Facebook which saves tons of time. You will also be writing your Facebook updates that help drive traffic to your blog.

Warning, two words – digital addiction! You will find yourself spending far more time that you plan when you first start using these tools. Connecting with old friends and making new friends will steal a lot of time away from the studio. But it will be time well spent. The addiction will probably pass in a few months once you get a rhythm going and the newness wears off. But your world will be changed forever.

For the record: I am a Facebook (3,600+ friends nearly 2,000 fans), Twitter, and Blogging fanatic. I spend about an hour every day maintaining them. Much of it is done from my iPhone while I am taking breaks, eating lunch or walking across campus to a meeting (I work at a university). It is worth every minute of it.

Have fun!!!