for the Business of Being an Artist
I am my brand. It’s what I tell artists all of the time. YOU are your brand. The work we do contributes to the brand, but we are known by our individual names. Here are some thoughts on rebranding my business–thoughts that might help you with your brand.
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Slapping a SALE sign on one’s art isn’t always a good idea. Certain types of art lend themselves better to sales and you should never put your newest work on sale. Read on for 5 short tips.
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Even high-end galleries offer discounts to valued collectors as well as to museums. Artists can have their own sales, too, with the right strategies in place. Follow these 8 tips.
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Audio version of the post with the same name. Even high-end galleries offer discounts to valued collectors as well as to museums. Artists can have their own sales, too, with the right strategies in place.
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Except for the few artists who have reached the level of success that enables requires help from assistants to keep up with the demand for their work, we artists are a lonely bunch. Solitude is good for creativity, but only up to a point. Community, education, critique, support, and inspiration are good for our work and our psyches.
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Themed art exhibits rarely produce great art. In fact, they often result in rotten art. When you ask artists to make art for your theme, you’re doing them (and the rest of us) a disservice. They have to conform to your vision and we’re asked to look at the (usually) less-than-stellar results.
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How do you tell collectors your prices have gone up? They need to know and will undoubtedly be happy for your success, but how do you tell them in a way that is comfortable for you?
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You must keep meeting new people–those who can help with your art career and enrich your life. It’s easier than ever to meet people, but it requires effort.
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Audio version of the post with the same name. You must keep meeting new people–those who can help with your career and enrich your life. It’s easier than ever to meet people, but it requires effort.
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