September 2010

Get Better Results with a Personal Plea

by Alyson Stanfield on September 29, 2010

While bulk email messages reach several contacts at once, it is the sincere, personal requests you send that elicit action.

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Audio version of the post with the same name. While bulk email messages reach several contacts at once, it is the sincere, personal requests you send that elicit action.

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5 Ways to Invite Friends & Fans on Facebook to Your Event

by Alyson Stanfield on September 28, 2010

So, you’ve created an event on Facebook. Who’s going to see it? How can you get it in front of people? In this short video, I walk you through the process of targeting your invitation to friends and/or fans.

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Starter Venues for Beginning Artists

by Alyson Stanfield on September 27, 2010

Art doesn’t go from studio to museum overnight. Nor is art by beginners usually ready for fine galleries. So what are your options when you’re just starting out?

It can be daunting to take the first steps to selling your art. You want to grow, but you also know you need to just get your feet wet. Think about these starting points.

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Redefine Your Mailing List

by Alyson Stanfield on September 22, 2010

Your database of contacts consists of your mailing lists and connections through social media. While all contacts are valuable, your traditional mailing list is comprised of the people who have purchased art from you or supported you in some other way, and they are the most valuable contacts you have.

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Art Marketing Action Podcast: Redefine Your Mailing List

by Alyson Stanfield on September 22, 2010

Audio version of the post with the same name. Your database of contacts consists of your mailing lists and connections through social media. While all contacts are valuable, your traditional mailing list is comprised of the people who have purchased art from you or supported you in some other way, and they are the most valuable contacts you have.

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Create an Event on Your Facebook Fan Page

by Alyson Stanfield on September 21, 2010

It’s easy to post art exhibits, shows, and sales as events on your Facebook fan page. This 5-minute video shows you how in just a few simple steps.

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Separate Your Business from Your Personal Finances

by Alyson Stanfield on September 20, 2010

When you decide to turn your art into a business, separate your financial records. Open a business checking account, order a credit or debit card, keep separate files, and be diligent about tracking your expenses.

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@abstanfield Tweekly

by Alyson Stanfield on September 19, 2010

Some things you might have missed from my Twitter feed if you stepped away from your computer at the wrong time last week.

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What is a contact list?

by Alyson Stanfield on September 16, 2010

The definition of a mailing list should be expanded and reconsidered as a “contact list.” Social media puts you in touch with all kinds of people that aren’t on your traditional mailing list.

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