What do you do when you finish an artwork? If you have a hard time remembering all of the steps, here’s a system that you can follow upon completion of each piece.
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Newsletter: Art Marketing Action
Systems don’t work by themselves. You have to work the systems. To enact a new system, start with the desired result.
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It’s time to tie a bow around 2011 and prepare for 2012 by organizing your systems. The ideas here should take you less than 1 hour, and they will bring peace of mind to your New Year.
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Every time you show your art to someone, you add new layers of meaning to the work because viewers bring their experiences to an appreciation of it.
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Marketing. There’s something about that word that shakes us up. Marketing is something that direct-mailers and telemarketers do. They didn’t teach marketing in art school and you certainly won’t read about it in art history books or artist biographies.
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Thank you to my readers! I do what I do because I believe that art should have an elevated role in our crazy world, and art wouldn’t exist without artists.
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Whether you’re writing for a blog or a newsletter, spend extra time on subject lines and titles, images, links, and your call to action.
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You not only need ideas for your art, but also for content in newsletters, blog posts, and social media updates. It’s an ongoing process to refine content in order to be heard above the noise.
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Stop saying you don’t have enough time. It’s exhausting to hear that excuse over and over again, and you’re wasting time just thinking or saying those words. They’re unproductive.
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In order to receive credit for your art, you must add credit lines wherever it is shown – online or in person. This means including your name and ©date with every image on your website, blog, Facebook, Flickr, . . .
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