The Art Newspaper recently reported that the gallery system is structurally weak. How are your galleries doing?
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Galleries and Museums
You may think that galleries, curators, and critics have the power. And they do. They have as much power as you give them. You’re in charge of your career. It’s the first of the 6 Principles of No-Excuse Self-Promotion.
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The most important lesson guest blogger Kesha Bruce learned from opening a gallery was that a gallery is not a substitute for using your contact list and taking care of your biggest supporters.
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Guest blogger and gallerist Maren Bargreen says “Artists of all levels of talent and experience don’t know how to approach galleries. It’s a rampant annoyance in our industry, and one issue that is easily solved.” Advice for how artists can avoid mistakes and bruised egos.
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Museums, listen up! It’s time to get with the 21st century and take advantage of the free publicity that social media can give you. Museums that ban photography altogether are living in the past. They’re missing out on tons of free publicity from avid fans!
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If someone found you on a gallery website, do you owe your gallery a finder’s fee? How do you know? Does it make a difference if the client wants a custom painting that doesn’t yet exist?
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What’s it worth to you to view a masterpiece? Should art be for the masses and available to view free of charge?
This is a follow-up to last week’s Deep Thought Thursday.
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While there is no standardized format for submitting your portfolio to galleries, you can earn points by being professional from the get-go. Fewer galleries = fewer artists in galleries. There isn’t much room for error. You must behave professionally in every way. More on This Topic Art Marketing Action newsletter (a written version of this [...]
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