by Alyson Stanfield on December 28, 2009
Decide how you will show up in the New Year. Choose the decisions that resonate with you, write them down, and post them in a highly visible place. At the same time, understand your motives for the decisions. Why did you make these decisions? There must be reasons for your choices.
by Alyson Stanfield on December 21, 2009
If you’re too caught up in trying to promote and sell your art, now is a great time to take a break. Invoke the spirit of the season. Slow down, open your heart, and think of others this week. Here are five ways to give the gift of generosity.
by Alyson Stanfield on December 14, 2009
You’ve been going at it all year! “Do this, try that,” I advise. You do. You try. But then you look back at that task list and become discouraged. The tasks keep multiplying. Hold it! There will always be more to do. Take time to write down your accomplishments for the past year.
by Alyson Stanfield on November 30, 2009
Did you ever consider that inviting your fans into your (or someone else’s) home could be a reward in itself? It could be your way of saying Thank You for their support. Follow the example of artist Janice Mason Steeves. Instead of planning a sale, you could schedule a preview.
by Alyson Stanfield on November 16, 2009
I’m not crazy about artist statement links in the main navigation menu of a website because most people have no idea what a statement is or why they would want to click on a link titled “Statement.” The best place for your statement is next to the artwork that it relates to.
by Alyson Stanfield on November 9, 2009
Your artist statement should be organic. Allow it to grow and change. You wouldn’t allow your artwork to stagnate, would you? Likewise, using old words to describe new ideas doesn’t make sense. Get that statement out and start honing it.
by Alyson Stanfield on October 12, 2009
It’s time to make some decisions about the holidays. The first big decision: Will you send holiday cards or not? Here are some pointers to get you started so you’re not frantically throwing them together at the last minute.
by Alyson Stanfield on October 5, 2009
You have your own art market. You can control when, how, and for how much you sell your art. Here are six ways to make sure your art market doesn’t take a nosedive.