Art Marketing Action Podcast – Get Better Results with a Personal Plea

Audio version of the post with the same name. While bulk email messages reach several contacts at once, it is the sincere, personal requests you send that elicit action. [...]

Art Marketing Action Podcast: Redefine Your Mailing List

Audio version of the post with the same name. Your database of contacts consists of your mailing lists and connections through social media. While all contacts are valuable, your traditional mailing list is comprised of the people who have purchased art from you or supported you in some other way, and they are the most valuable contacts you have. [...]

Art Marketing Action Podcast: Turn Facebook Friends into Fans

Audio version of the post with the same name. Here are seven steps for artists to turn Facebook friends into fans and expand business opportunities by having a Facebook business page. [...]

Art Marketing Action Podcast: In Situ Photographs of Your Art

Audio version of the newsletter. This podcast discusses the use of in situ photographs of your artwork: where to photograph and what to take into consideration. [...]

Art Marketing Action Podcast: Promote Your Art with SlideShare

Audio version of the post with the same name. Artists can use SlideShare to promote their artwork at no cost and gain a new audience for their work. [...]

Art Marketing Action Podcast: Increase Business with Testimonials

Audio version of the post with the same name. Artists who are teaching classes and workshops, accepting commissioned work, and competing for public art projects can increase business with a powerful testimonial. [...]

Art Marketing Action Podcast: Brag Better About Your Art, About You

Audio version of the post with the same name. Peggy Klaus, author of Brag! How to Toot Your Own Horn Without Blowing It, says brag is not a four-letter word: “Remaining quiet about your successes only leads to being underappreciated and overlooked.” Brag better about your art by spending time reviewing your accomplishments. [...]

Art Marketing Action Podcast: Join the Conversation

Audio version of the post with the same name. Why sit back and wait to hear from a gallery, curator, arts writer, art center or museum when you can connect through Web 2.0? Join the conversation with galleries and other art world types through social media. Become a valuable contributor to the dialog. [...]

Art Marketing Action Podcast: 11 Fast Website or Blog Fixes

Audio version of the post with the same name. Creating an entirely new website or blog is overwhelming. Tweaking what you already have is easier! Implementing even a couple of these 11 ideas will make a big dent in the way your website functions. [...]

Art Marketing Action Podcast: Conquer Doubt

Audio version of the post with the same name. It doesn’t matter whether others believe in you or not. What matters is that you believe in yourself. Dwelling in doubt can be debilitating. You must counter the doubt before it overtakes you. [...]