How Your Artist Statement Can Engage More Eyeballs

Reading about the artist, but did they look at the work after this photo was taken? Photo credit unknown.

In I’d Rather Be in the Studio I lay out guidelines for your artist statement, where I say that my litmus test for an effective artist statement is that it compels people to look at your art. Think about it: What good is your statement if people only read it and then move on to the next label, the next statement, the next page, or the next artist?

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Your Artist Statement Is Like A Coconut

professor-coconut

Friends and I were reminiscing about Gilligan’s Island last week when I revealed too much about my TV-watching habits as a child. Remember how the castaways on that series made everything from coconuts? The Professor fashioned a radio and battery charger from coconuts. Why, oh why, couldn’t he make coconut glue and repair a boat to get them off the island??? Maryann was famous for her coconut cream pie.

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Finish Your Writing Project Using These Secrets

Organizing Your Writing

Want help finishing your newsletter, catalog, blog post, book, or even your artist statement? Listen up. My friend and writing coach, Cynthia Morris, shared a secret with me. Print It Out. Really? That’s it? “Print it out” is all you have for me? Yep, it’s that simple. Or at least it’s a good first step.

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Artist Bio vs. Artist Statement vs. About Page

Theresa Beckemeyer, Chautauqua

Are you confused about the difference between your artist biography and artist statement? I’m here to help! See if these explanations give you a better picture of these two documents. I’ve thrown in your About page for free.

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The Artist Statement

Relatively Pain-Free Artist Statement

A good statement will help you define your art before someone else does it for you. And I truly believe that the process of writing (and rewriting and editing and writing again) your statement helps you organize your thoughts, sound and appear more professional, and, in the long run, sell more art.

The most important piece of advice I can give you is to start immediately. Don’t wait until you need one. Most artist statements stink because they’re written at the last minute. They’re typed up, printed, and put in a packet of materials to go in the mail. All along, the author-artist is holding his or her nose and hoping he or she won’t ever have to see that piece of writing again.

Why would you write something that might be put in print if you’re not proud of it? Curators, critics, and gallery dealers are depending on you to help them help you.

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