Guest blogger: Kim Bruce
After researching, comparing and gathering information on what you need to know to make a choice between WordPress, Squarespace, Wix or Weebly, I have come to the conclusion that there is no conclusion.
Each of these services has something to offer depending on your needs.
For example, if you’re a hobby artist, a free Weebly site, which includes their paid ads, may suffice.
An artist with little or no computer skills may want a simple drag-and-drop interface, which is available with all services (drag-and-drop themes are available for WordPress).
A professional artist may, and probably should, prefer the power that the WordPress platform offers.
In all honesty, I find it very difficult to compare Squarespace, Wix or Weebly with WordPress the self-hosted version (WordPress.org).
WordPress is different. It’s a robust, scalable, open source (free) application that can be whatever you need it to be.
Artists who are concerned about showing older work can give it secondary links from the primary art pages on a website. If you’re proud of the work and it’s still for sale, there’s no reason to remove it from your site, but you might not want it featured. Use descriptive categories and treat every page as if someone might land there first—before seeing the home page.
The podcast is an audio version of the post with the same content. Artists who are concerned about showing older work can give it secondary links from the primary art pages on a website. If you’re proud of the work and it’s still for sale, there’s no reason to remove it from your site, but you might not want it featured.
Are the colors, font styles, and font sizes consistent on your website or blog? It’s easy to be seduced by a sexy font or a trendy color, but don’t be. As an artist, you should be more concerned about the visual presentation of your art than about any fancy design tricks. The art should always be shown in its best light.
One way to keep the attention on your art is to be consistent with the design elements. You should do a lot of planning so that site visitors don’t think too much about how things look when they visit your site. They’ll just focus on the art!
Let’s start with color.
HTML (Hypertext Markup Language) coding for building websites uses a six-digit number for every color you choose. For example, #CC0000 is the red in my links on ArtBizCoach.com