If your blog is very separate from your website, you might want to model what I just did on the new ArtBizCoach.com and ArtBizBlog.com sites. It was a last-minute decision, but a big Duh moment. . . . We used the same navigation menu for each site. The only difference is the logo. Otherwise, visitors feel like they’re on the same site. This is a game changer for me. It’s a solution for something that’s been bugging me for years. [...]
At some point along the way I decided that I would post to this blog on Mondays, Wednesdays, and Fridays. My reasoning was this: – I don’t need to post every day. Period. That’s too much stress. – Mondays are pretty good traffic days. Everyone is getting back to work. [...]
I saved my all time favorite plugin for the final installation of my top choices for WordPress plugins: NextGEN Gallery. There is so much that you can do with NextGEN Gallery, the least of which is managing and organizing your work into separate distinct galleries. [...]
SEO: Search Engine Optimization. Guest blogger Kim Bruce shares that there are only two things you need to remember when writing good content and making it SEO friendly: 1) your focus keyword and 2) your meta description. [...]
Hackers are finding the open doors in WordPress and unless you know how to close these doors and batten down the hatches your site is vulnerable to attack. It is just a matter of time until you’re hacked. Artist Frances Clements Fawcett shares in this blog post how it happened to her and how stressful was. [...]
Artists everywhere are throwing their arms up in frustration. Sure, it’s great to have free self-promotion tools on the Internet, but . . . Dang! . . . enough already! Website, blog, newsletter, email, Facebook, Twitter, G+, LinkedIn, YouTube, Pinterest. The list just keeps exploding. How do you keep up with it all? The answer is: You can’t! [...]
Understanding the mission for various online marketing platforms makes it easier to prioritize your efforts in communicating to your target audience. [...]
Even if you visit the Art Biz Blog weekly, you may not know that there is an archive of podcasts and newsletters here or that you can subscribe via email. Read about what else is available to you. [...]
Spring cleaning is not just for your house or yard. You can do the same for your blog with these 5 easy fixes. [...]
It’s easy to get a blog up and online in no time, but I want you to do it right from the get-go. I recommend a specific platform and give you resources for self-training or for getting professional help with your new site. [...]
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