Why You Publish A Newsletter

The imaginary conversation in this article was inspired by a question in Art Biz Bootcamp from Liz Kalloch.

Let’s talk about anything you want. You start. . . I want to talk about my newsletter. I hate receiving other people’s newsletters when they’re mostly “buy stuff from me,” so I’m looking for other options to make my newsletter valuable to recipients. Ultimately, the purpose of my newsletter is to create sales. . . Whoa. I was with you until that last sentence. Your artist newsletter isn’t for making sales. [...]

April 10th, 2013 | Tags: , | Category: Marketing Strategies | 16 comments - (Comments are closed)

Podcast: Nurture your community

Community is different from audience–and more valuable to you. Listen to find out why.

 

Prefer reading to listening? Check out the Art Marketing Action newsletter. (There’s a link to a giveaway on that page.)

Don’t miss my video Affirmations for Artists. Positive messages for artists in today’s economy

Subscribe to the Art Marketing Action podcast at iTunes. Instructions for subscribing to this podcast.This podcast is an audio version of the Art Marketing Action newsletter.

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November 17th, 2008 | Tags: | Category: Artists in Their Communities, Podcasts | 6 comments - (Comments are closed)