Marietta, Georgia sculptor Steve Miller has a benefit sale in Chicago later this spring. How it came to be in Chicago is a story in itself, and Steve admits that he doesn’t have many connections in the Windy City. Still, he’d like to help the organization hosting the sale promote it.
While you can’t always be in the same town where your art is being exhibited, you can help promote the event from a distance. Here are ten suggestions.
Annie Salness, Crosswalk. Acrylic on masonite, 12 x 12 inches. ©The Artist
1. Be clear on your responsibilities and those of the venue or other parties involved. Who takes care of press releases and invitations? Who pays for which expenses? Where is there overlap? These responsibilities should be outlined in writing. It’s essential to making sure that tasks aren’t duplicated or, worse, that you’re sending out a message that contradicts one from the venue.