It’s not very easy to find out little secrets about how things work on Facebook and Twitter. Here are a few things I’ve learned that have made me feel more confident in my presence on those sites. [...]
It’s not just you. Everyone is overwhelmed by all of the options for online marketing. In today’s Art Marketing Action newsletter, I provide PEARLS of social media wisdom. Here’s a sneak peek. [...]
Does your Facebook presence show your friends and fans that you’re going places with your art? Here are 4 quick things you can use to improve your professional presence on Facebook. [...]
There are at least 5 reasons to add a custom welcome to your Facebook page. Follow these steps and you’ll have one up and running in about 30 minutes. [...]
Spam isn’t just sending bulk email to those who haven’t requested it. Spam is also rampant on blogs, Facebook, and Twitter. Make sure you’re not spamming people! [...]
It’s much easier to promote your Facebook pages when your art is well organized in photo albums. Create photo albums on your page that make sense and that have only related images within them. Organize them as you would on a website. [...]
I’m keeping my promise to artists I met on my book tour and at my workshop last week that I would post updated instructions for creating a business page on Facebook. [...]
Tagging people on Facebook to brag about their art, to gush about their book or to help promote their upcoming event, can make you fast friends. Just be sure you link to business pages rather than personal profiles. [...]
Facebook wants to categorize your business page and, as with most things on Facebook, it isn’t intuitive what you should select. In 3 short steps, you’ll find the Artist category. [...]
Outside of a full-blown website, there are two options to get your art online quickly. A Facebook official page is the fastest and easiest, but a blog will yield longer-lasting results. It all depends on what you need right now. [...]
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