Week 26 Income Check-up

©2009 Shane Cooper, Clemintino y Javier. Oil on canvas.

This week marks the halfway point in the year. How are you doing on your goals?

©2009 Shane Cooper, Clemintino y Javier. Oil on canvas, 24 x 24 inches.

Because my primary concern is about your business goals and financial well-being, let me remind you of a couple of articles about achieving your income goals. Have you read these?

6 Steps to Identify Your Income Goals

The 7th Step to Achieving Income Goals

Get Real with Where the Money Comes From

My income-achieving process is daunting for some artists who find it a challenge to face the bottom line. But ignoring your financial situation based on fear or lack of knowledge doesn’t make it better. It just makes you an oblivious businessperson.

The process is based on multiple streams of income for your art business (art sales, teaching, greeting

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Knowing < Deep Thought Thursday

Is it important as an artist to know what you want or where you want to be?

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Commit to Something Big

Carla Gauthier, What We Worship. Watercolor on paper.

When there are no big plans on the horizon – no major deadlines – we flounder and may find it easier to procrastinate.

Without something to work toward, we get tangled up in Facebook, Twitter, and other time-wasters.

Carla Gauthier, What We Worship. Watercolor on paper, 22 x 30 inches. ©The Artist

I’m a firm believer in deadlines for my clients and for myself. I schedule teleseminars and classes without planning every detail because I know the deadline will drive me to completion.

Big ideas motivate us to take action, and each action builds momentum toward a larger goal.

Seth Godin says: Make Big Plans . . . that’s the best way to make big things happen. Write down your plans. Share them with trusted colleagues. Seek out team members and accomplices.

We need the focus that these big

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Vision vs. Goals vs. Projects vs. Tasks

I recently asked fans on my Facebook page about setting goals. The responses I received were mostly about projects and tasks then about goals. Since it’s the time of year to work on goals, I thought a review might be helpful.

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Count Your Accomplishments

Erin Curry, Powerlines 06.28.09. Polaroid.

It’s easy to be discouraged by everything left undone at the end of the year, but don’t fall into that trap.

©2009 Erin Curry, Powerlines 06.28.09. Polaroid, 4.25 x 3.5 inches.

My job is to keep giving you strategies for your art career. I throw them at you with each newsletter, class lesson, and blog post.

Your job is to pick and choose what you need at the moment.

So, yeah, if you consider all of the possible career strategies, there’s a lot you probably didn’t get done this year. The important thing is that you did your best.

Rather than focus on the unfinished items on your list, I urge you, as I do every year, to count your accomplishments. Write down everything you achieved in 2010.

Here is an inventory of questions to get you started.


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Move On to Something New

Holly Irwin, Country Morning. Oil on canvas.

The goal is never to work harder. It’s to work smarter.

I’ve been thinking a lot lately about working hard. We can only work so hard before maxing out. That’s when it’s time to move on to something new. If you’ll indulge me for being a bit more personal in this newsletter, I’ll tell you how it applies to you at the end.

Some of the peak moments (as Chris Guillebeau calls them) for Art Biz Coach over the past 8 years have been:

2002 – Started Art Marketing Action newsletter under a different title, created Art Biz Coach, taught first e-classes 2003 – Sold first e-books, led first live art-marketing workshops 2004 – Launched Art Biz Blog 2007 – Started broadcasting Art Marketing Action Podcast 2008 – Published I’d Rather Be in the Studio!

I’ve gained great value from

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Art Marketing Action Podcast: Move On to Something New

Audio version of the post with the same name. We can only work so hard before maxing out. That’s when it’s time to move on to something new. In order to innovate, something that takes time and energy has to go.

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Deep Thought Thursday: 2009 Biggie

You were undoubtedly busy and productive in 2009. Focusing on your art, but also focusing on making money as an artist. What is the single best thing you did for your art career in 2009 and why? What payoff did you see as a result of your efforts?

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Blast off in the New Year

A couple of weeks ago I asked you to take time from your bustling schedule to celebrate all you’ve gotten done in the last 12 months. If you haven’t celebrated your 2008 accomplishments, I hope you’ll take the time to do that.

Now it’s time to look forward.

Time to blast off! Yep, I’m going to use the “G word”: Goals. It’s goal-setting time. I’m certain this is not the only newsletter you’ll receive this week on setting goals. But I’m not going to ask you to create deadlines and action steps. Instead, I’d like for you to set intentions–intentions that form a vision for marketing yourself and your art in the New Year. Let’s start with a couple of big questions.

1. How do you intend to promote your art consistently? Last fall my mastermind partner challenged me to

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Acknowledge yourself and celebrate!

You’ve been going at it all year! “Do this, try that,” I advise. But then you look at everything left on your task list and become discouraged.

TIME OUT! Instead of thinking about what you still want to accomplish, consider acknowledging all you have done. Take time to write down your accomplishments for 2008.

This is an annual tradition that I started with the newsletter a number of years ago. I do it for myself, too. Those who record what they have gotten done during the year tell me it’s a powerful exercise.

It’s easy! Start now. Don’t try to do it all at once, but dedicate a page in your journal or a document on your computer. I recommend writing it all out by hand.

Here is an inventory of questions to get you started. In 2008 . .

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