Share the Stage to Make Fast Fans

spotlight on stage

Doesn’t it feel good when other people say nice things about you and your art? It’s easy to pass along this sensation to those you care about. Sharing the stage and shining the spotlight on other people will turn them into fast fans while taking some of the weight off of you to promote your work all of the time. It will also make you feel good!

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Why I Never Advise You To Follow Your Passion

If “Follow Your Passion” works for you, heed the call! I’m not going to tell you not to follow your passion. You just won’t hear me offering those words as quick-and-easy business advice, which is often how they appear in print. Here’s my alternative version, which I hope serves you.

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Fight Complacency

When is the last time you promoted your art without relying solely on email and social media? Apply a similar mindset to your marketing that you use in the studio when you’re trying to work through a problem. Try something new. Anything!

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Never Forget: Reminders for Your Art Business

It’s easy to get caught up in the latest this or that and lose focus. Slow down and remind yourself of these building blocks for your art career. It’s the annual Memorial Day post.

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Fail-Proof Business Advice from 10 Years of Art Biz Coach

©Ruth Dent, Needles. Lithograph and linocut. 30.5 x 30.5 centimeters.

Last week, in celebration of my 10-year anniversary at Art Biz Coach, I gave my top 10 pieces of marketing advice from the decade of this newsletter.

Today, let’s look at some sound business advice that it pays to review from time to time – another top 10.

©Ruth Dent, Needles. Lithograph and linocut. 30.5 x 30.5 centimeters. Ruth is a member of the Artist Conspiracy. Used with permission.

10. Proceed with caution when donating your art.

Most artists can’t afford to run a charitable business at a loss. Artists in the U.S. can’t even write off the full-market value of donated art, which is a fact that most non-art organizations aren’t aware of. Donating too frequently (1) lessens the value of your art; (2) weakens the art market in your area; and (3) encourages people to wait to

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3 Things Artists Can Do to Connect with More Art Buyers

Whitney Ferré

Every piece of original art has tremendous energy. It vibrates with the colors and intentions you created. Share this with your audience and you are not only creating an object they can see, but one they can experience.

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There Aren’t Enough Read Hours

Ken Munsie Sculpture

I gave away a copy of my book to an artist unknown in the faraway land of Australia. Something very cool happened as a result. Read about it.

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Just Because . . .


Say thanks just because your heart is full. Be nice just because it’s Monday. Expect nothing in return. Do it just because.

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6 Be’s of the Art Biz

Mara Purl

Guest blogger Mara Purl is an actress-turned-writer-performer-producer. The central character in her soon-to-be-released book is a fine artist. In this post, Mara shares what she calls the Be’s of the Art Biz: Be Authentic, Be Brave, Be Persistent, Be in Integrity, Be in Experience, and Be Creative.

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Reminders for Your Art Biz

Emily Clarke, Showing a Little Leg

©2009 Emily Clarke, Showing a Little Leg. Oil on masonite, 24 x 36 inches.

It’s easy to get caught up in the tsunami of advice, marketing tools, and social media messages. Take time to remember what is most important.

It’s the annual Memorial Day post – a few days in advance. Slow down and make sure you’re on track with these reminders.

Remember that you can’t do it all. You can only take one step at a time. Don’t punish yourself for something you should have done a long time ago. Just look forward and know you’re doing the best you can.

Remember to be consistent. Your success will be the result of the habits and routines you put in place for your studio and marketing time.

Remember that it’s about the art. Without the art, you are not

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