marketing

Your Marketing Strategy

by Alyson Stanfield on June 22, 2011

A marketing strategy involves more than just having a website, starting a blog or setting up social media accounts. It is a thoughtful plan for putting your art in front of more people and engaging potential audiences.

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Podcast: Carve out time for online networking

by Alyson Stanfield on April 6, 2009

ALL worthwhile marketing takes time, but don't let social media take over your life. Create a schedule and stick with it, while being grateful for tools that artists a generation ago didn't have. More on This Topic Maintaining a Healthy Artist's Blog online class begins April 22 and is limited to 30 people Introduce Yourself [...]

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Podcast: Promote an out-of-town event

by Alyson Stanfield on March 9, 2009

Have an out-of-town event and wondering how you can promote it from afar? Today’s podcast (below) gives you 10 sure-fire suggestions for promoting your event without ever leaving your home.   Here’s the 11th idea: Start a countdown. Build anticipation for your event by ticking off the days leading up to it. It’s easiest to [...]

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