The Art Biz ep. 133: How You Want to Be Perceived as an Artist with Alexandra Squire
Your art is created in the studio. Your brand is created in the minds of others. Your brand exists in the minds of viewers, buyers, collectors, and gallerists.
Above all, knowing your brand (how you want to be perceived in the eyes of others), helps you make decisions. If opportunities aren’t aligned with your brand, you say No.
The Art Biz ep. 133: How You Want to Be Perceived as an Artist with Alexandra Squire Read