There are all kinds of opportunities for artists to show and to sell their work.
Your inbox probably has an email from a rich oil sheik in Qatar who wants to buy your art right now.
What do you do? How can you tell the good opportunities from those you should avoid?
My advice is always to trust first and to be cautious second and most importantly.
Janice McDonald, Helen Hiebert, and Alyson. Helen had a fantastic working experience with a Denver-area library that purchased her piece (above) titled The Wish.
As with everything in your art business, the onus is on you to verify all of the facts. Here’s how you do that.
Visit When You Can
Peruse online gallery sites for signs of business legitimacy and also to see the range of art they’re showing.
To plunge into the Web’s round-the-clock marketplace is both daunting and compelling. It’s delicious to imagine prodigious sales allowing you to “Quit Your Day Job” so you can ship hoards of orders in your Dr. Denton’s and then glide into your studio to make more.
Every day there are new opportunities to show your art online, but how do you know which online galleries are legitimate? Appraise an online gallery by asking questions and assessing its components. Asking questions is not a sign of distrust, but a hallmark of a responsible professional.
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The last episode of the Art Marketing Action podcast was November 22, 2010. You can listen to or download any episode on iTunes.
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