If you have a big event or art exhibition coming up, don’t wing it. Create a promotional plan for peace of mind. 1. Define the individual tasks – make each one as specific as possible. They should require just one step to complete. David Allen calls them next actions.
Make a Roadmap for Success Read
Marketing isn’t something you do when you feel like it. Marketing tasks shouldn’t be squeezed into your schedule. You must make time for marketing. You must become more deliberate with your marketing. I know what I’m talking about.
Make Time for Proactive Marketing Read
I think of IRBITS as a reference book, but some people read it cover to cover and never look at it again. I’d like for that to change. There is plenty of face-saving information between the covers that you shouldn’t miss. Here are four to review right away (all page numbers are from 2011 edition). 1. General Guidelines for Writing Your Artist Statement
Quick! 4 Lists to Review in IRBITS Read
1. No one can promote your art more effectively than you. No one knows it better than you and no one cares about your success more than you. 2. If you don’t believe it can happen, it won’t.
13 Truths About Marketing Your Art Read
Everyone feels overwhelmed at times. I find myself in this position more than I would like to admit and thought I’d share a process that has worked for me. First, make a list of everything that needs to get done, including the small steps necessary to complete the larger tasks. Everything!
Task List Navigation for Peace of Mind Read
The winner of a copy of The $100 Startup by Chris Guillebeau is Alyson Sheldrake, who, I promise, received zero extra points because she has a cool name. I liked Alyson’s plan for the following reasons . . .
Winner of The 200-Word Artist Plan Contest Read
Informal meetings A meeting is a meeting, right? Well, no. Sometimes you meet with people just to get to know them. Neither of you has an agenda. The tone is friendly because you want to see what you might have in common. You’re networking, whether for business or pleasure. You might exchange business cards and
Plan for a Fruitful Meeting Read
1. Decide that it will be a great day. This is the most important step.
2. Lie in bed thinking happy thoughts and envisioning your great day for an extra 15-20 minutes.
3. Get dressed and ready for the great day ahead. Put on something that makes you feel good.
4. Start the day with something inspirational: a podcast, a recording, a book, or a favorite (inspirational) blog.
5. Say hello to the sun and, in my case, the mountains.
6. Chug a glass of water.
7. Grab a cup of coffee or tea.
8. Eat breakfast and take
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