Your art isn’t for everyone. Once you understand this, you’ll have an easier time finding the people who appreciate your work. Here are six reasons why some art might be selling better than yours.
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selling art
Audio version of the newsletter. Your art isn’t for everyone. Once you understand this, you’ll have an easier time finding the people who appreciate your work. Likewise, the more you get your art out into the world, the more you’ll be able to direct your marketing message to the people who were meant to see it.
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Artists used to depend on the Church and wealthy church patrons (whose souls needed saving!) to make a living. Then they relied on galleries. Today, anything goes. Artists can make their livings in so many different ways. See what I mean?
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Outside of the major international art fairs that attract the world’s elite collectors, there’s no single place you can show up and be seen. There is no magic pill for attracting high-end buyers. What you need is true grit. It takes persistence and determination, which is why the life of an artist isn’t for everyone.
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Artists are telling me all the time that they wish they had someone else to promote and sell their work for them. Guess what? You can get other people to sell your art quickly and easily! All you have to do is create an affiliate program. An affiliate program is a system for referrals. Someone [...]
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Priscilla Fowler, Dispersion, 2008. Sepia ink and ink wash on painted paper, 24 x 30 inch detail of 15-part drawing. © The Artist Most galleries don’t count on a single artist to survive. Likewise, most artists can’t count on a single gallery, retail outlet, or exhibit venue for their survival. Have you been putting too [...]
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