Ripping Through the Veils of Illusion Around Online Art Marketplaces

To plunge into the Web’s round-the-clock marketplace is both daunting and compelling. It’s delicious to imagine prodigious sales allowing you to “Quit Your Day Job” so you can ship hoards of orders in your Dr. Denton’s and then glide into your studio to make more.

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What Is Your Art Business Costing You?

Even if your sales are good, have you taken time to evaluate your expenses? You may be surprised to learn that venues where you have decent sales don’t necessarily increase your income.

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When to Show Prices of Your Art [Updated]

If you want to sell your art, post your prices. Even if you have gallery representation, showing your prices can help drive sales. Always make it easy for people to buy.

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Keeping Gallery Relations on the Up-and-Up

In the Pricing Your Art with Confidence program, Debby Williams and I stressed several times (Debby delivered the drill down) that you should never ever undersell your galleries. Artist Cherilyn SunRidge asked for clarification. I thought I’d share my responses here.

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How to Investigate an Artist Call for Entry [Infographic]

Infographic: Artists Investigate a Call for Entry

You need to understand the basic parameters of the contest, competition or commission. When you find one worth pursuing, use the following questions to find the answers for a successful submission.

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Warning: Exhibiting Your Art is Good for You

Kathy Knaus takes some pride in seeing her work Joni IV on exhibit in a Denver gallery.

The Internet is an amazing tool, but it can never replace encountering a real work of art. Exhibiting your art allows you to have a dialogue with people about the work. You can’t help but learn and grow from these experiences.

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Go Ahead and Spoil the Surprise

Margret Short: The Tears of Fernad

Consider posting online previews of your work before an opening, but remember – you don’t have to reveal all of the work in a show at once, nor do you have to reveal it to everyone.

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Another Gimmick or a Passport to Your Art?

Damien Hirst’s Complete Spot Challenge got me thinking about having exhibitions in multiple venues. How could you turn this idea into a gimmick that would generate buzz about your art?

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How to Decide if a Call for Entry is Worth Sweating Over

There are differences among the various types of calls for entry competitions, but let’s start at the very basics: how to evaluate a Call and decide if you should respond.

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16 Non-Gallery Sales Avenues from 1 Artist

Carol McArdle, Florida Fantasy

Artist Carol McArdle has sold 45 original works of art over the past five or six years – on her own – without participating in art festivals. She breaks down the 16 different ways those 45 paintings found new homes.

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