The Artist's Responsibilities for Any Exhibit

As an exhibiting artist, you have responsibilities. Never assume that venues (art galleries, nonprofit spaces, co-ops) will do all of the work for you. Here’s a list of things to think about.

Plan Your Exhibition with a Scale Model

Ellen Soffer gallery model

A scale model helps you decide what artwork to include in your upcoming exhibit. It’s no small feat, but building a model can also help you conquer the unknown and alleviate any anxieties. Take a look at Ellen Soffer’s cardboard gallery model.

Embrace a Space and Get Your Art Out There

She wasn’t expecting much.

When the opportunity to show at the public library arose, Sherrie York said Yes. But not because she thought it was the opportunity of a lifetime. It was, after all, a library and libraries aren’t known for showing art.

Sherrie said Yes because she is seeking fresh exhibit opportunities, and this was a new venue. She embraced the space.

Imagine her surprise when the library system selected Sherrie as their featured artist for February. As a result, her work is highlighted in their district-wide newsletter and is the subject of a 5-minute spot on their local TV show.

The library produced a handsome video for the TV show, which Sherrie can use to promote her art. She’s already started sharing it, and I’m sure she would want for you to see it, too.

Sherrie says

Art Festival Resources: Top Advice

I recently asked on Facebook and Twitter what your favorite resources are for successful art festivals. I wasn’t really interested in resources for applying to art festivals, but in where you find tips (other than word of mouth) on improving your participation in and sales from festival experiences. Responses are posted here.

My Favorite Things in 2010

A couple of weeks ago I encouraged you to write down all of your accomplishments for 2010. In doing this exercise for myself, I developed a list that I thought might be of interest. These didn’t necessarily come out in 2010, but I consumed them during this past year.

Delivering Your Art to an Exhibit Venue: What to Expect

One of the most exciting times in a young art career is delivering your art to an exhibition venue for the first time. You comply with all of the preparation rules, but don’t really know what to expect when you arrive at the venue. Here’s how this scene should go down.

An Idea for a Gallery or Studio Entrance

Gallery C Stairway

If you have a space that is open to the public, do they know they’re invited? Check out this photo and you’ll understand why I just had to walk up the stairs to the gallery.

Publicity Resources for Promoting an Art Event

Suzanne Morlock, Kite Dreams II. Found object installation.

Other people can help you promote your art events more effectively if you offer a stash of publicity resources for their use.

Online media rooms on your site are a must-have, but you should also provide guidance for promoting specific exhibit openings, workshops, demonstrations, fundraisers, and performances. You must make it easy for others to promote you.

©2010 Suzanne Morlock, Kite Dreams II. Found object installation.

When you want help spreading the word about your events, use this publicity checklist before asking for help.

Links There must be a clear link to the event itself as well as to the page with the resources for promoting the event. Do not use home-page links. Use the precise URLs where the information can be found.

Images Include images of your art, of you with students, or of an event graphic –

Art Marketing Action Podcast: Publicity Resources for Promoting an Art Event

Audio version of the post with the same name. Other people can help you promote your art events more effectively if you offer a stash of publicity resources. Use this publicity checklist of 6 items to prepare before asking for help.

Starter Venues for Beginning Artists

Art doesn’t go from studio to museum overnight. Nor is art by beginners usually ready for fine galleries. So what are your options when you’re just starting out? It can be daunting to take the first steps to selling your art. You want to grow, but you also know you need to just get your feet wet. Think about these starting points.