for the Business of Being an Artist
When you write for the Web, make sure your main points are easy to find and that your text is scannable. People will look briefly at a blog post to see if it’s of interest to them. If they see nothing immediately, they might leave without reading.
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Feel like it is a struggle to write blog posts? Follow this simple formula to relax more about writing posts and enjoy the process.
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If your blog needs a jolt, try working on a theme like Carrie Cahill Mulligan’s 17 Days of Green. Themes give you structure. You aren’t always grasping for something to write because you know what your subject will be.
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Guest blogger Kim Bruce shares how adding an (unobtrusive) watermark to your images protects your art and provides a way for people to find you and your site.
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Cynthia Morris and I recently asked for artist-volunteers who wanted a mini blog critique. Many people were eager to get a free advice! The only caveat was that we would share our feedback with the world. This video is a small sampling of what we do in our Blog Triage class.
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Many artist websites are design for the “slow scavenger” shoppers who take their time browsing your online store or portfolio. Guest blogger Whitney Zeldow shares 4 tips on how your artist website can meet the needs of the “fast hunter” shoppers who move quickly and are ready to buy right here, right now.
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Some subjects are always winners – they just need a little tweaking for today. You might update a post because the topic is still relevant or because new research has come along. I show you want I looked for when I updated a 7-year-old post.
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You can adapt my process to create a list of content ideas for your blog or newsletter. If you already have scattered lists, bring them together and update the topics. Maybe this list of blog post formulas might inspire you.
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If you’ve left a comment on this blog, you’ve noticed that some people have their pictures next to their comments and others don’t. You can get yours at Gravatar.com. Now, whenever you put your cursor over someone’s image on Art Biz Blog the picture cocks to the left and his or her Gravatar profile appears.
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Spring cleaning is not just for your house or yard. You can do the same for your blog with these 5 easy fixes.
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