Now Seems About Right

©Lori Sokoluk, Paint Draw 6. Mixed media on paper, 18 x 24 inches. Used with permission.

Here’s a question that my clients know is coming: By when?

By when will you send that email?

By when will you make that call?

By when will you send your application?

When I ask clients for a deadline on a task – like sending an email or making a phone call – they are most likely to say, “I’ll do that by the end of next week.”

Fair enough. They’re allowed to set their own deadlines, and it’s my job to push them a little because I know they are capable of more.

My response, when appropriate, is: “Why don’t you do it as soon as we get off of this call? Now seems like the right time to take care of it.”

Gulp. I can “hear” the hesitation in the brief moment of silence.

Hmmm. It seemed like such a good idea until I suggested immediate action.

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Juggling Multiple Income Streams from Your Art

juggling-income-streams

I probably don’t have to tell you that selling only original works of art doesn’t always pay the bills. Sales can be seasonal, galleries can shut their doors, or the economy might tank.

This is why I am all for artists having multiple streams of income – when it makes sense.

Multiple Income Streams for Artists

An income stream is a source of money.

Your income streams might include employment outside of your art business, but I’m going to focus on diversifying how you make money from your art.

Selling original works of art is probably the most appealing way for you to make money from your art. Other avenues include, but aren’t limited to, teaching, licensing, and selling reproductions.

Sometimes multiple income streams go together.

For example, if you teach art, there might be money from both online and in-person classes. Additional funds might come from how-to books and information products.

They’re all information based and marketed to the same audience.

Likewise, you could probably market products with your art on them

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Ease Overwhelm with These 8 Time-Saving Tips

ease overwhelm

Are you like a lot of my clients? You want to do/try it all. You’d like to be everywhere but time runs out.

Lack of time is the number one anxiety for most of my clients. It’s not fear of rejection or failure or even potential criticism. It’s there’s not enough time in the day to do it all.

Like you, I’ve been overwhelmed with possibilities for business development and strategy.

Just three years ago, I remember sitting down and crying to my husband that I couldn’t work any harder. If I wanted to increase my impact in the world, I would have to work smarter. That’s when I hired a serious business coach and got back on track.

Here’s what I’ve learned about dealing with overwhelm and a seeming lack of time.

1. The important stuff always gets done.

I don’t know how, but I know why the important stuff always gets done. It gets done because it’s important! I recognize its value and somehow manage to make it happen.

Knowing this truth is a relief.

2. There is no such thing as time management.

You can’t manage time. The clocks keep ticking and the sun continues to rise and set. There’s not much we can do about that.

But we can manage ourselves. Here are a few ideas for doing this:

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Art Exhibition Checklist and Timeline to Customize

Exhibition Checklist

A checklist can keep you on task for your exhibition.

The tasks on your checklist, and the deadlines you give them, will depend on the following:

– The type of exhibition (juried, self-curated, open studio)
– If the venue is in charge of sales and refreshments or if that’s up to you
– Whether you’re showing with other artists
– How much time you have to plan

Do It Now

Set a goal. What would you like to have happen at this exhibition or as a result of it?

Plan your budget. How much can you afford to spend on materials and framing? How much can you allocate to promotions, printing, and a reception?

Identify a theme and

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Content Crimes: How You’re Misbehaving Online

As I wrote last week, you could waste a lot of time online if you’re not paying attention.

Let’s look at this subject a little closer so that we’re not just looking at where you’re wasting time, but at how you’re harming your art career goals.

My friend, Cynthia, calls them content crimes. Nobody is going to throw you in jail for committing these transgressions, but you might check yourself into rehab when you decide to do something about it.

Here are the top 4 content crimes you might be committing.

Content Crime #1: You’re inconsistent.

You sent a newsletter for a few months and then nothing. Nada. The big zippo.

You tried blogging for a while … um … whenever you felt like it.

You heard that artists were selling art from Facebook, so you built a business page and put a few pictures up. It’s just not working for me, you claimed. Waste of time.

If you are truly excited about your art, you’ll share it repeatedly, even if you think nobody is listening, because you believe in yourself. You don’t give up.

If you do give up, I’m led to believe …

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Powerful Questions That Lead to Progress

questions-effort

Questions, when used in business planning, are more powerful than statements because they make us think and formulate our own answers. They encourage us to consider our situation, environment, abilities, and resources. See if any of these serve you at the moment.

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I Challenge You To Do The Work

Webinar replay

Yesterday I taught a complimentary webinar for artists titled Surefire Income-Boosting Strategy for 2014, in which I shared the 5-step process I use every year to increase my income. And although our businesses are different, I show how you can apply the same process to your art business – immediately. If you didn’t attend, you can access the replay through January 15 on this page.

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Clarity

planning photo

My word for 2014 is clarity. I didn’t sit down and randomly select a word or force it. I paid attention to what’s going on in my life. I listened to what I was asking for. I have been feeling a little discombobulated and even unsure about how I can best serve you. In the last few months, I found myself repeatedly asking for clarity in specific situations.

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Making Your List and Checking It Twice

santa-list

Today’s article is short and sweet because you should be enjoying Christmas day. But . . . tomorrow it will be time to get back to work and start thinking about how you want to start the New Year. Here is an idea for finishing up 2013 and preparing for a prosperous 2014. I’m fairly certain that Santa uses a similar process to keep track of the many deliveries he must make today.

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There’s Only One Way to Fail

only one way to fail

I run my life and my business as if I have never failed. I never thought about failure until I asked people on the Art Biz Blog about the role of failure in their art practices. It might seem strange to you that I have never, until now, considered failure, but it’s true. True failure is rare. It’s more likely that one experiences disappointment or dissatisfaction.

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