Artist Bio vs. Artist Statement vs. About Page

Theresa Beckemeyer, Chautauqua

Are you confused about the difference between your artist biography and artist statement? I’m here to help! See if these explanations give you a better picture of these two documents. I’ve thrown in your About page for free.

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Formula for a 3-Paragraph Artist Bio

Heike Seefeldt

Three paragraphs is all you need for the start of your artist biography. This is a no-brainer formula for capturing your story in a small space. It’s up to you to be creative within this format.

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About pages in 1st or 3rd person: A compromise

The About page is sometimes the only page with a lot of text on an artist’s site so it becomes a candidate for including the name and description of the artist’s work, making 3rd person a choice, sort of by default. Guest author Patricia J. Velte shares a compromise for using 3rd person text (which Google likes) along with the more informal 1st person.

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Tweak your About page

Last week I reviewed a formal biography and gave you an easy-to-use, three-part bio format. If you missed that post, you can find it here: Work On Your Biography.

You don’t always need or want a stiff-sounding bio. In fact, if you want to relate directly to your fans, an informal bio is a better choice. Because most of us start writing informal bios for the About page of our websites and blogs, let’s look at the informal bio through that lens.

Maria Coryell-Martin, Cooked. 25 July 2006. Ink and watercolor, 11.5 x 10 inches. ©The Artist

A successful About page is injected with your personality. It lists your accomplishments, but it also includes personal stories and perhaps even hobbies and interests. It has your energy–or maybe the energy you’d like to have!

About pages are often

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Art Marketing Action: Work On Your Biography

Artists need biographies for grant applications, websites, and more. If you’re confused about how to write your biography–or the different tones it might take–read this week’s newsletter. I give you an easy 3-part approach to writing a bio.

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Deep Thought Thursday: Age

How does age affect your art career opportunities? Chime in on this week’s Deep Thought.

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What to do with a gap in your artist resume

What do you do with a 14-year gap in your artist resume?

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